This week, we were given a lecture on Global Creativity & Media Agencies. As we know, there are many media in communication such as the advertisement, facebook, television, radio, and many others.However, trend are moving rather fast. Years before, people used to watch television daily. However research has shown that society nowadays depends more on Youtube and Facebook.
We discussed about advertising field in class. Advertising is a medium of communication relayed from companies to persuade consumer to purchase their products.Advertising is through various forms such as magazines, TV, radio, print ads, billboards, etc.
Since, more competitions exists in the ad industries, new, fresh creative ideas had to be conducted.Examples would be as below :
*** In conclusion, creativity is the keypoint to the survival of any industries.Consumer nowadays would think twice before purchasing .So, a more effective way of relaying messages have to be created.
SOURCE : GOOGLE IMAGE
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